Maximising Growth, Unlocking Shareholder Value.
Your trusted experts in driving business potential and guiding you to a confident exit.
We answer the three questions that set successful business owners apart:
- How does your business create value?
- How will you grow that value?
- How will you realise the value you've built?
US$3.7b 
Client Consolidated Asset base
250+
satisfied clients
US$270m
total client transaction value
550+
completed projects
Sectors we work with
in the USA, United Kingdom, Ireland, Australia and New Zealand
What we do to Maximise Business Value
- Optimise market position, customer selection and competitor differentiation.
- Enhance strategy, model and team.
- Boost growth with laser focus on economic value-add.
- Elevate profitability through improved pricing power, productivity and cost management.
- Strengthen governance with consistent and coordinated decisions, investments and policies.
- Improve funding, de-risk and improve equity / asset composition.
- Position the business as a strategic acquisition to a targeted investor.
REAL-WORLD EVIDENCE
Start a conversation now to discuss the results we achieve
Why some Business Owners Fail to Maximise Value
01
Growing Revenue at the Expense of Profit
Many businesses prioritise increasing size (sales) as the most important metric. But revenue is not the lifeblood of your business, profit is. Make sure you manage for both, and that your sales team know the difference.
02
Selling Products instead of Value
Focusing on the products you sell instead of the value you create reduces competitiveness and, ultimately, erodes profitability and customer loyalty. Identify and emphasise value beyond the product such as customer experience.
03
Choosing the Wrong Customer
Not all customers are equally valuable and it’s important choose your target customer carefully. Choose your customer based on a deep understanding of what they value most and your ability to deliver it.
04
Making Poor Strategic Choices
Developing and implementing a coherent strategy is the central task of a leader and, without one, businesses continually make poor decisions. The heart of sound strategy is insight into the true nature of your situation and developing an appropriate response.
05
Failure to Exploit Change
Changes in technology, cost, competition and buyer perceptions can upset existing competitive positions, erase old advantages and enable new ones. It’s the leader's job to provide the insight, skill and discernment to harness change.
06
Not Maximising Your Advantage
No business has an advantage at everything. Businesses will have an advantage in certain situation under particular conditions. The secret to using your advantage is understanding where you have strength and side-stepping situations where you don’t.
07
Weak or Inconsistent Management
Winging it is not a strategy for success. Continually reacting to events destroys business momentum and confidence in the leader. The alternative is to debate, decide and deliver on a purposeful set of coordinated actions consistently executed over time; to shape events, not to be shaped by them.
08
Poor Coordination
The kernel of business success is that strategy should be coherent. This means your decisions, investments, policies and tactics are consistent and coordinated. Coherence creates the most basic and powerful source of leverage or advantage available to a business owner.
09
Unwillingness or Inability to Choose
Accelerating growth and maximising value involves focus and, therefore, choice. And choice means setting aside some goals in favour of others. When this hard work is avoided, perhaps through fear of conflict, and all the options on the table are adopted, there is no incentive for anyone to develop and sharpen their arguments. Weak ideas thrive and value is destroyed.
Our Process of Value Creation
See the big picture, Ask the right questions, Focus on the right priorities.
01
Initial Client Consultation
We discuss your needs, goals, and challenges to build a collaborative partnership aligned with your vision. Our golden rule is to ‘seek to understand before being understood.
02
Comprehensive Performance Evaluation
We use proprietary tools to analyse your current performance, identify strengths and areas for improvement, and establish a value-creation baseline for a clear understanding of your business.
03
Presentation of Findings and Recommendation
We present actionable insights, a roadmap, and recommendations, highlighting key opportunities and practical steps for improvement.
04
Value Creation Strategy and Execution Plan
We develop a tailored strategy with specific initiatives and timelines to drive sustainable growth and maximise return on capital, aligned with your business context and shareholder goals.
05
Seamless Implementation
Our team partners with yours to implement the strategy, ensuring smooth execution and overcoming challenges with a hands-on collaborative approach for measurable results.
06
Ongoing Board / Executive Advisory
We provide ongoing strategic guidance to your board and executive team, offering insights and support to navigate market dynamics and achieve long-term success.
Five tools to maximise your business value.
Our solutions are tailored for businesses ready to achieve extraordinary results.
Our work is not for everyone, but if you're seeking transformative growth, success, and eventual exit, we can help make it happen.
Market Strategy
Where have you chosen to compete? Why do some businesses earn 10% returns while others earn 50%?
Decide where your business should play and what it should and can earn.
- Boost Profits: Target high return markets for maximum profitability.
- Gain Competitive Edge: Compete where your strengths shine.
- Maximise Impact: Focus resources on the most promising markets.
Brand Strategy
Build a powerful brand identity that resonates with your most valuable customers and drives customer commitment.
Outperform your competition in both good and bad times.
- Increase Recognition and Market Share: A well defined brand strategy attracts and retains more customers.
- Drive Customer Loyalty: Align your brand with customer values to build lasting connections.
- Stand Out: Differentiate your business in a crowded market with a clear brand identity.
Commercial Strategy
Enhance your team’s skills and capabilities to achieve optimal performance and sustainable value creation.
Do you have a nice team or a winning team? It’s possible to have both.
- Elevate Performance: Equip your team with the skills to excel and drive business success.
- Foster Innovation: Empower your team to think creatively and solve challenges effectively.
- Strengthen Engagement: Develop capabilities that boost alignment and encourage collaboration.
Capability Strategy
Optimise your business model and revenue streams for maximum profitability and economic value-add.
Close the strategy-to-execution gap.
- Accelerate Growth: A focused commercial strategy drives faster revenue expansion.
- Optimise Resources: Align efforts with strategic priorities for maximum efficiency.
- Expand Margins: Implement strategies that enhance profitability and drive margin growth.
Governance Strategy
Robust governance and support to navigate challenges and sustain value-creation.
Unlock the power of a highly competent, coordinated, collegial, and focused team of experts.
- Strengthen Decision-Making: A solid governance strategy ensures informed and consistent decisions across the organisation.
- Enhance Sustainability: Effective governance promotes long-term stability and resilience.
- Drive Accountability: Clear governance frameworks ensure that responsibilities are well defined and upheld.
Who is Our Work for?
If you’re a business owner or investor and any of these issues apply to you, let’s start a conversation.
- Want to sell your shareholding but know you won’t realise its potential.
- Evaluate an investment opportunity as an investor.
- Unsure how to grow your business or maximise existing investments.
- Unable to win and retain the right customers.
- Unclear on what your winning aspiration should and could be.
- Struggling to identify and make the right choices.
- Failing to staying ahead of competitors and market trends.
- Poor team alignment with inconsistent behaviour.
- Unhealthy work-life balance trying to juggle personal well-being, family and business demands.
- Feeling burnt-out, isolated and unsure what to do next with your business.